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Alexis Fermanis SIOR Senior Director of Marketing & Communications

Exclusive Interview: Inside SIOR's Strategy and Vision for European Real Estate Market

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Washington, D.C. - April 26, 2024 - Robert Thornburgh, SIOR, Chief Executive Officer for the Society of Industrial and Office Realtors® (SIOR), and David Lockwood, SIOR, President of SIOR Global, were recently interviewed at MIPIM 2024 in Cannes, France, about the organization's ambitious plans to expand its presence across Europe. The interview shed light on SIOR's strategic vision, highlighting its commitment to capitalizing on growth opportunities in the European real estate market.

Regarding the specifics of SIOR's strategy, Thornburgh revealed the goal is to grow organically, with currently 3,900 members in 49 countries, SIOR focuses on quality rather than quantity. "We want to expand strategically. The aim is to have representatives in each of the seven important real estate metropolises who can exchange ideas with each other." Lockwood agreed.

SIOR's strategic plan focuses on creating a cohesive network of real estate professionals dedicated to upholding SIOR's standards of excellence and integrity. "Business conduct must be transparent, there must be no hidden commissions, and the customer must come first. This ethic is a big part of our foundation," Thornburgh affirms.

As SIOR embarks on its European expansion journey, both Thornburgh and Lockwood reiterated the organization's steadfast dedication to empowering real estate professionals and driving excellence in the field. "Our strategic plan aims to nurture the next generation of leaders," stated Lockwood. "Last year alone we saw a 24% increase in new members under 35 (years old)."

With a clear vision and strategic roadmap in place, SIOR is eager to play a pivotal role in shaping the future of commercial real estate on a global scale. Check out the full interview in German (Original) and English (Translated).


 

Media Contact
Alexis Fermanis SIOR Director of Communications